Campaign planning with a difference!
It’s easy to subscribe to campaign planning theory, but often much harder putting this into practice, combining a strategic approach with practical implementation planning. If you want to turn [...]
It’s easy to subscribe to campaign planning theory, but often much harder putting this into practice, combining a strategic approach with practical implementation planning. If you want to turn [...]
Have you nailed your campaign planning model but always hand over the creative to your graphics team or an external agency? It's a familiar situation, often borne out of [...]
I suppose it shouldn't come as a huge surprise - I've spoken at numerous industry events during my career, and am a mentor through the LGcomms Future Leaders programme. [...]